UK/EU Sales Director

Job title: UK/EU Sales Director

Reporting to: Managing Director/Shareholders

Aim of role: As the Sales Director, you will be responsible for developing and implementing sales strategies to achieve revenue targets and increase market share. You will lead and manage a team of sales professionals, overseeing their performance, providing guidance, and fostering a high-performance culture. Additionally, you will collaborate closely with cross-functional teams, including marketing, product development, and operations, to align sales activities with overall company goals.

Job description:

Superior Wellness is a leading international hot tub manufacturer and distributor, specializing in the design, production, and distribution of high-quality hot tubs and related wellness products. We are seeking a talented and experienced Sales Director to join our team and drive sales growth in the UK and European markets.

Responsibilities:

· Sales Strategy Development: Develop and execute a comprehensive sales strategy for the UK and European markets, aligning with the company's overall objectives and growth targets.

· Team Leadership: Recruit, train, and motivate a high-performing sales team, providing ongoing coaching, feedback, and professional development opportunities. Set clear sales targets and monitor team performance against objectives.

· Market Expansion: Identify and pursue new business opportunities, expand the company's customer base, and penetrate new markets in the UK and Europe. Conduct market research to understand customer needs, competitor activities, and industry trends.

· Key Account Management: Build and maintain strong relationships with key accounts, distributors, and strategic partners. Collaborate with the team to develop tailored sales proposals and negotiate contracts to secure long-term business relationships.

· Sales Forecasting and Reporting: Analyze sales data, monitor market trends, and develop accurate sales forecasts. Prepare regular reports and presentations for senior management, highlighting sales performance, market insights, and future opportunities.

· Pricing and Margin Management: Develop pricing strategies and manage product margins to maximize profitability while remaining competitive in the market.

· Cross-functional Collaboration: Collaborate closely with internal teams, including marketing, product development, and operations, to align sales efforts with overall company objectives. Provide input on product development and marketing strategies based on customer feedback and market trends.

· Trade Shows and Events: Represent Superior Wellness at industry trade shows, exhibitions, and events to showcase our products, generate leads, and enhance brand visibility.

Requirements:

· Proven experience as a Sales Director or similar senior sales role, preferably in the UK and European markets.

· Strong leadership skills with a track record of building and managing successful sales teams.

· Demonstrated ability to develop and execute sales strategies, drive revenue growth, and achieve targets.

· Excellent negotiation, communication, and interpersonal skills.

· Strong analytical and problem-solving abilities, with a data-driven approach to decision-making.

· Proven ability to build and maintain strong relationships with customers, distributors, and partners.

· Experience in international sales and familiarity with European market regulations and distribution channels.

· Willingness to travel within the UK and Europe as required.

Join our dynamic team and contribute to Superior Wellness' mission of providing exceptional hot tub experiences to customers across the UK and Europe. Apply now to be considered for the role of UK and European Sales Director.

About Superior Wellness

We lead the market as the World’s fastest growing hot tub manufacturer and create premium, high quality products focused on improving your health and well-being.

An innovative manufacturer and distributor, importing from several countries to offer a global choice of hot tubs, swim spas and other related products to our trade and retail customers.

We help our partner network and team members grow. Everything we do is beyond expectations. Our vision is to be the world market leader in hot tubs and swim spas, offering a global choice of high-quality products and commended for our focus on wellness and best in class customer experience.

Core Values – Candidates must match our company team values:

· Discipline – We get things done efficiently and effectively

· Responsibility – We own the problems and solve them

· Consistency – We are better today than yesterday

· Trust – Delivering exceptional service beyond expectations

· Integrity – We do what we say we will

· Team – We work together, respect each other, be honest and protect the team

Team Benefits

· Generous salary package plus benefits £100,000 - £120,000k per annum

· 31 days annual leave (including Bank Holidays)

· Annual reward scheme

· Annual leave purchase scheme

· Annual percentage pay increase award scheme* (*eligible after successful completion of probation period)

· 13% Company-wide bonus scheme* (* eligible after 6 months continuous service)

· Reward Recognition and Wellness programme

· Discounted healthy meals

· Healthy breakfast options provided including fresh fruit

· Fantastic career opportunities

· Onsite parking

· Sky Lounge breakout games room with Zen Garden

· Team wellness working areas

· Onsite fully equipped gymnasium and fitness classes

To apply please contact Carol Claydon, Head of HR

Superior Wellness Ltd prides itself in being an equal opportunities employer.

In line with the GDPR regulations 25th May 2018, we will keep your personal details for the purpose and limitation of our Recruitment Process only and will be destroyed in the event you are unsuccessful for this role. We will not share any of your personal information with any third-party.

Job Type: Full-time

Salary: £100,000.00-£120,000.00 per year

Schedule:

• Monday to Friday
• Weekend availability

Ability to commute/relocate:

• Chesterfield: reliably commute or plan to relocate before starting work (required)

Experience:

• Business development: 2 years (preferred)
• Sales Director: 3 years (preferred)

Work Location: In person

Reference ID: UKEUSD23