Role Overview & Mandate
Executive Summary
Location – Widford, Hertfordshire Pretty Lavish continues to emerge within the fashion industry bridging...
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Location – Widford, Hertfordshire
Pretty Lavish continues to emerge within the fashion industry bridging the gap between high street and designer brands. Recognised for our sophisticated occasionwear, luxury knitwear and more recently our sleek and modern bridesmaids collection. We strive to make luxury affordable by designing quality, timeless and versatile designs that can be worn day to night, season to season and loved for years to come.
As Pretty Lavish grows, we are looking for a passionate, hard working and humble individual to join us on this exciting journey in this role.
Roles and Responsibilities
- Work with the Social Media Manager to execute the social media strategy, planning standout content and engaging campaigns for all organic and paid social media posts
- Support with the development of content plans across all platforms (Insta, Tiktok, Pinterest & FB)
- Responsible for mobile content creation on shoots, including still life, BTS and video content, editing and loading this to the shared network for future social use
- Designing weekly Insta stories in alignment with content plans and marketing strategies
- Using video editing apps to create video content for Tiktok and Insta reels
- Write copy for all platforms
- Keeping on top of current social media trends and being forthcoming with ideas and suggestions to grow our following
- Working collaboratively with the team to understand social performance and how this can be improved
- Deliver live streams across Instagram and Tiktok
- Responsible for briefing models and influencers on all shoots
- Proposing creative concepts & being the creative touchpoint for all marketing & social campaigns including key calendar events such as Valentines Day, Mother’s Day etc.
- Write briefs and copy for all weekly customer newsletters, repurposing content where appropriate
- Write product descriptions for the Pretty Lavish and NOBL website
Qualification, skills and experience
- Relevant experience with a brand
- A highly creative individual with strong content ideas and copywriting skills is a must
- Social media experience within fashion, luxury, beauty or lifestyle brands
- Passionate about social media and keeping up to date with the latest industry trends
- Strong photographic and video creativity skills
- Proficiency in creative design packages
