Role Overview & Mandate
Executive Summary
Job Description The Sun Online is the biggest digital newsbrand in the UK and now the...
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Job Description
The Sun Online is the biggest digital newsbrand in the UK and now the fastest-growing news site in the US. The Sun’s multi-award-winning Audience department sits at the heart of our newsroom, with our talented journalists publishing the best coverage of news, sport, TV and showbiz, lifestyle and family value. Our hugely successful SEO team sits at the core of our publishing operation and is constantly evolving, driving search traffic, growing new audiences, and building engagement and loyalty with our readers.
The role:
The Sun is looking for a talented individual to support the development of The Sun’s SEO strategy.
Our SEO editors work on a rota so some evenings (usually one week a month) and weekends (usually once a month) are essential to this exciting, rewarding role.
Key accountabilities:
Be confident in identifying search trends and making recommendations to journalists and section heads.
Report to the newsroom on SEO keywords and pages/articles driving search traffic.
Own the SEO strategy for one of The Sun’s sections for example Tech, Travel, Motors.
Create SEO strategy’s for upcoming events for example Love Island or the Olympics.
Be a go-to person for journalists and reporters seeking SEO advice.
Optimise the home page making sure all headlines are search friendly and there are plenty of links in every story.
Ensure articles and pages are correctly tagged.
Build out topic pages.
Work closely with the Live Coverage Editor on blogs.
Comminucate with the newsroom on big breaking stories.
Experience:
Editorial background with experience in a digital publishing environment
An understanding of editorial SEO including Google Discover, Google News and organic search.
Familiar with SEO tools for example Google Trends.
Some technical SEO knowledge would be useful.
Life at News
At News UK some of us work flexibly, in many different ways. We encourage you to talk to us about the flexibility you need. We can’t promise to offer exactly what you want, but we do promise not to judge you for asking.
We champion diversity and inclusion, we strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity Board, D&I strategy & training, creating more diverse content and our intern and apprenticeship programmes. We also have 8 employee-led networks; Cultural Diversity, News is Out, GenZ, Sustainability Champions, News for Parents, Women in Tech, News UK Christian Fellowship and we are awaiting the launch of our Women’s Steering Group.
We take pride in looking after our amazing talent at News UK supporting the Health and Wellbeing of our staff. We offer private medical insurance covering pre-existing conditions, discounted gym memberships, ClassPass at Home, weekly virtual HIIT, yoga and run club classes, and a ‘Bikes for Work’ scheme, as well as offering opportunities for physio/massage, counselling and legal support.
In addition we also offer:
A generous pension scheme with employer contributions of up to 5%;
30 days holiday and up to 4 volunteering days per year;
Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks;
Wide range of training available, plus full LinkedIn Learning access.
We want to ensure that everyone we meet has the opportunity to perform to their best when interviewing, so feel free to let us know, at any stage, whether you require any reasonable adjustments during the recruitment process, and we will do our best to accommodate.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
