Official Specifications
Role Overview & Mandate
Executive Summary
Love brands? Love the National Trust and all it stands for? As Europe’s largest conservation charity, we look after nature, beauty and history...
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Love brands? Love the National Trust and all it stands for? As Europe’s largest conservation charity, we look after nature, beauty and history for everyone to enjoy. We’re looking for someone with brilliant organisational skills for an Assistant Marketing Communications Consultant. Someone who knows how to get others excited about our brand and the incredible places we care for. Someone with an eye for detail, creative flair and good knowledge of the full marketing and communications mix. And someone who is passionate about enhancing the reach and reputation of the Trust.
Requirements :Compliance.Eligibility to Work in the UK
Fixed Term f/t (37.5 hrs pw for 24 mo)
What it's like to work here:The National Trust Consultancy is the home to specialists in every field of our work, where we collaborate across disciplines and boundaries to support our property teams and places. Working in the South West Consultancy will give you the opportunity to develop your marketing and communications expertise and use your creativity and knowledge to make a real difference. As a team of experienced marketing and communications consultants we support our places and people across the full marketing mix.
The diversity and quality of expertise within the consultancy will enable our properties and places to benefit from an extraordinary range of creative and innovative thinking, as well as deep expertise in all matters relating to our twin purpose of caring for the nation’s heritage and landscapes and making them accessible to all.
What you'll be doing:You'll support marketing & communication colleagues within the internal consultancy, and with properties, to help raise awareness of our places and their relevance to people and our conservation cause.
You'll be planning, creating, editing, proof-reading, co-ordinating and collating content for offline and online channels. You’ll work on our website and support our social media activity. Your work will also include developing creative, including copy and image selection for ATL campaigns, using our template system. You’ll work on some of our annual print marketing items. Although you won’t design or be a photographer, an interest in these areas will help you support your marketing colleagues more effectively.
You’ll help to evaluate and plan our activity by gathering analytics and other data on a regular basis. You’ll coordinate and gather information on what our places are offering to visitors on a seasonal basis.
You’ll help us communicate with and support our property colleagues, when we are updating and sharing information with them, running training for them and planning marketing activity together.
Please also read the full role profile attached
Who we're looking forThis is an exciting role if you have marketing and communications experience and are looking to develop your career with a high-profile organisation. To be successful, you’ll need:
- Some understanding of marketing and communications across local and regional print, broadcast, digital and social media channels
- Excellent communication skills, both verbal and written which should include copywriting and proof-reading and re-purposing content for different channels.
- Experience and confidence with web CMS and social media platforms
- Experience creating content that adheres to National Trust brand standards and values.
- The ability to identify on-brand images and an interest to learn about photography from the perspective of brand and quality standards and GDPR compliance.
- Ability to extract and collate analytics and other data.
- Experience of working in communications, marketing or media environment and supporting the delivery of marketing and communications plans.
- Demonstrable consulting skills of listening, building trust and acting to deliver high quality service.
- Excellent attention to detail and strong organisational skills and the ability to work at pace and adhere to tight deadlines.
The packageThe National Trust has the motto ‘For everyone, for ever’ at its heart. We’re working hard to create an inclusive culture, where everyone feels they belong. It’s important that our people reflect and represent the diversity of the communities and audiences we serve. We welcome and value difference, so when we say we’re for everyone, we want everyone to be welcome in our teams too.
- Substantial pension scheme of up to 10% basic salary
- Free entry to National Trust properties for you, a guest and your children (under 18)
- Tax free childcare scheme
- Rental deposit loan scheme
- Season ticket loan
- Perks at work discounts i.e. gym memberships, shopping discount codes, cinema discounts
- Holiday allowance up to 32 days relating to length of service, plus holiday purchase scheme, subject to meeting minimum criteria.
- Flexible working whenever possible
- Employee assistance programme
- Free parking at most locations
- Independent financial advice
Requirements :Compliance.Eligibility to Work in the UK
Fixed Term f/t (37.5 hrs pw for 24 mo)
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