Role Overview & Mandate
Executive Summary
Canon UK is looking for an experienced and enthusiastic Public Relations Manager (known internally as a PR Specialist) to...
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Canon UK is looking for an experienced and enthusiastic Public Relations Manager (known internally as a PR Specialist) to join its Corporate Communications, Marketing and Sustainability team (CCMS).
You‘ll take on the Public Relations and Social Media activity for Canon UK & Ireland's corporate and full B2B portfolio (including our industry-leading office solutions, professional print and business services). You will plan, implement and measure campaigns to support our ambitious business objectives.
You’ll work closely with stakeholders and marketing teams to define PR and social media objectives, agree targets and deliverables, and then develop and generate the messaging documents for both Canon’s Corporate and B2B PR & Social Media strategy.
What we give
With Canon, you'll get the support and encouragement you need to grow, from people who share your ambition. We'll invest in your professional development to help you learn and progress in your role with us. You'll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.
- Learning & Development: As a Company that encourages continuous learning you will always have resources and support available.
- Work & Home Life Balance: We support with a minimum of 25 days holiday per year, holiday purchase and a flexible working policy.
- Diversity: We are an organisation that delivers on a global scale, striving to create a diverse and empowered workforce that reflects the communities we serve.
- Health & Wellbeing: Free private healthcare, an Employee Assistance Programme, partnership with Mental Health First Aid UK with a network of mental health champions and discounted rates to Nuffield Health Gym.
- Employee discount: Up to 38% off products from our Canon store.
- Some other Benefits: Generous Pension, Canon Awards, Discount cards, Cycle to Work scheme, Season ticket loans and charity volunteer days.
What we ask
As our B2B Public Relations & Social Media Manager, you’ll be given responsibility for:
- Managing local agencies to develop and implement proactive PR and social media plans
- Developing Canon UK & Ireland’s B2B social media presence
- Creating impactful local PR initiatives which will drive positive press coverage for Canon UK & Ireland’s entire portfolio of B2B products and solutions
- Working with senior spokespeople to create relevant thought leadership content and elevate the organisation’s voice within the industry
- Managing relationships with UK journalists, especially business and trade contacts
- Sell in of relevant content shared from the Canon EMEA comms team including press releases, support documents and editorial copy
- Hosting journalists at Canon and industry events and managing product demonstrations and reviews
You will need
As PR Specialist:
- You have proven Business-to-Business Public Relations and corporate experience
- A demonstrable understanding of using social media to support business objectives
- Strong evidence of PR planning and reporting based on Key Performance Indicators to monitor coverage and results on a regular basis, and a clear ability to act on these to provide future direction on objectives and measurements of success.
- Excellent collaborative and interpersonal skills, capable of working effectively with senior stakeholders and external press, PR and communications agencies
Further Information
Location - Canon UK, Stockley Park, Uxbridge
This is a hybrid role with some days in the office and some days working from home
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